About Magic of Halloween
Open select nights from September 25 – November 1
A new family-friendly experience open during both daytime and evening hours. Featuring elaborate pumpkin displays, interactive games and seasonal photo opportunities, the attraction expands Twin Cities Fear Fest beyond the traditional haunted experience and offers families a playful, scare-free way to celebrate Halloween.
Magic of Halloween transforms Mall of America® into an immersive world of illuminated pumpkins, animated characters, interactive attractions, and spectacular synchronized light displays. Guests embark on a self-guided journey through a vibrant Halloween landscape where every turn reveals a new experience, from magical character encounters and interactive games to breathtaking artistic displays crafted from thousands of glowing lights and carved jack-o’-lanterns.
Designed to capture the spectacle and nostalgia of the season without the intensity of a traditional haunted house, Magic of Halloween offers families their own immersive Halloween adventure. The attraction can be experienced on its own or added to a visit to Twin Cities Fear Fest.
An All New Halloween Tradition
Magic of Halloween brings together technology, artistry, storytelling, and seasonal celebration to create a Halloween experience unlike any other. Designed to delight families, encourage exploration, and create lasting memories for years to come.
The Experience
Magic of Halloween blends the artistry of a pumpkin festival, the spectacle of a holiday light show, and the engagement of a themed attraction into a single walk-through experience! Throughout the event, guests will encounter animated characters, interactive experiences, immersive environments, and synchronized light displays that encourage exploration and discovery.
